about AVEDA

"Our mission at Aveda is to care for the world we live in, from the products we make
to the ways in which we give back to society. At Aveda, we strive to set an example
for the environmental leadership and responsibility, not just in the world of beauty,
but around the world."

– Horst Rechelbacker, Founder of Aveda


what is an AVEDA concept salon?

Concept Salon means that Jeffrey Richard Salon is fully committed to Aveda's
philosophy. We only use and carry Aveda products, which include the entire
Hair Care, Skin Care, Make Up and Personal Blends Lines. We also use Aveda's
Full Spectrum Color line as well as Aveda's retexturizing products.

To view the full AVEDA product line, click here.